I’m so here for Heart of Woman right now — their debut era really feels like a cinematic world. The group (H.O.W) has rolled out four music videos from their debut album that together build what they’re calling the „How Universe.“ Each MV brings a different mood and story, so it’s been a nonstop visual treat.
They released a relay of videos: the title track „Lost in Proof,“ the urban-flavored „Skit.exe,“ the surprise music-show hit „Dalla ($.$),“ and the newly released „Close To Me.“ „Close To Me“ blends groovy bass and R&B textures about letting go of a dream and moving forward. That song also had a band version performed live shortly after debut.
The „Close To Me“ MV was filmed outdoors in Los Angeles using KAMCO and vintage lenses to capture a rough, textured look — the video focuses on free-spirited daily moments and a sense of unfamiliar loneliness. Earlier videos leaned into other techniques: „Skit.exe“ used guerrilla-style iPhone filming to portray messages spreading through the city, while „Dalla“ staged a fantasy transformation from a desolate ruin into a lush „Dreamland,“ complete with balletcore and denim styling and a bold blonde transformation for all members.
Taken together, these releases show Heart of Woman intentionally varying genre, visual style, and storytelling across tracks rather than sticking to one single concept — a strong move for a debut era that wants to define its own universe.
Quick fan facts
- Members: Ji-hyun, Chae-i, Lily, A-in, and Ryu-in.
- The debut album’s title track is „Lost in Proof,“ and multiple album tracks have full MVs to expand the group’s concept.
- „Close To Me“ had a previously released band/live version shortly after their debut.
- „Dalla“ gained attention through music-show performances and distinctive styling choices like balletcore looks and an all-blonde transformation.
As a fan, I love how each MV reads like a different chapter — excited to see how the How Universe expands next.
Source: STARNEWS