● Spotify hosted an exclusive fan event together with the artist for Billie’s South Korea fans, bringing them closer together for deeper connection
● The immersive fan event, attended by hundreds of fans, featured Billie’s new album listening session and Q&A session with Billie led by global superstar JENNIE as a surprise guest
SEOUL – June 19, 2024: Award-winning international artist and powerhouse Billie Eilish made a profound connection with her South Korean fans through an immersive listening experience hosted by Spotify.
On June 18, Billie Eilish returned to South Korea for the first time in two years to host an exclusive listening event with Spotify held at Théâtre des Lumières in Seoul. Spotify’s event connected the artist and hundreds of her South Korea fans, providing an intimate artist-fan engagement moment and an immersive listening experience of her latest album HIT ME HARD AND SOFT.
The immersive experience followed the success of the inaugural listening session at Lightroom in London this past May, showcasing Spotify’s ongoing commitment to connect artists and their fans with unique culture-driving moments.
At the event, Billie’s South Korean fans first dived into Billie’s world and immersed themselves into the artist’s latest musical journey through a one-of-a-kind visual listening session of the album, plunging deeper into the concepts and music.
The event also brought fans and the artist even closer with an engaging Q&A session, where fans got a chance to have a deeper conversation and insight into Billie’s creative journey. Global superstar JENNIE also made a surprise guest appearance for Billie and her fans, moderating the Q&A session to celebrate the night in an unforgettable way.
“Billie Eilish’s immersive listening experience in South Korea marks a significant milestone in our commitment to bringing exceptional cultural moments to fans around the world,” said Jungjoo Park, Spotify’s Head of Music, South Korea. “This is Spotify’s first listening experience in South Korea and we will continue to bring unique moments for artists and fans, deepening the connection.”
About Spotify Technology S.A.
Spotify transformed music listening forever when it launched in 2008. Discover, manage and share over 100 million tracks and 6 million podcasts titles, for free, or upgrade to Spotify Premium to access exclusive features for music including improved sound quality and an on-demand, offline, and ad-free music listening experience. Today, Spotify is the world’s most popular audio streaming subscription service with 615m users, including 239m subscribers in over 180 markets.
